Vaseline via Laxmi · Brand reel
A Vaseline reel with Laxmi: brand work that performed
Edit · Motion · Sound · Delivery
Video coming to this spot · the Vimeo embed drops in here.
The context
Brand collaboration through Laxmi: a Vaseline reel for Instagram.
The ask
Deliver brand-safe polish that still performs as native content.
The key decision
Cut it like content, not like an ad. Hook in the first second, product woven into the story instead of presented, pacing tuned to how people actually watch reels.
The outcome
Performance stats and a testimonial are being pulled from IG insights. This study will be updated.
